Waiter, There are TV Ads in My Internet

Who was it that said “Content is King.”? Well, apparently it’s a King with no country because Online Video marketing content, for the most part, continues to be a re-hash of traditional TV advertising. On one hand I understand that experienced TV producers need to follow the money. As Online Video spending grows exponentially year [...]

YouTube Improves Video Tracking

When it comes to online video there’s no shortage of distribution options out there, but YouTube is still a behemoth. They just have more eyes and ears, plain and simple. Until recently, only the most rudimentary pieces of information could be learned through the site. But YouTube finally heeded our calls and released YouTube [...]