I came across a decent little article at www.seopointz.net about online Video for SMB’s. (small / medium businesses).
It’s been said before, but bears reiterating: Online video can level the playing field for the small business people of the world, by providing an affordable and interesting way to showcase points of differentiation from bigger competitors.
An important thing they don’t touch on is the value of good content and production values. The burgeoning potential of online video technology is usually going to get attention in blog posts and articles. But at the end of the day, Content is Still King.
Still, it’s a simple, clear and worthwhile explanation why many businesses and marketers are getting serious about online video.
Filed under: Marketing etc., Online Video